IntroductionThe American Electrical , Inc (AEI ) is in a middle of an environmental crisis that is likely to impact the listed firm s stock value , shekels and brand . AEI s relationships with its clients , employees , and the community in Marietta , tabun where it is headquartered are as well likely to be adversely affected in the grammatical construction of the looming problem . The purpose of the communication purpose , therefore , is to group the damages that the company will be taking on by outlining and implementing a strategy to transparently communicate several(prenominal) key messages . These messages include the roles of AEI , Multi-Phase Equipment , Inc Wiregrass Disposal , Inc , Independent Laboratories , Inc , and Georgia segment of Environmental Protection (GDEP ) in the situation a omnibus(prenominal) time line leading to the situation the tactical response of AEI to the situation as well as the strategic response of the firm to reverse similar situations from happening in the future .
This communication aim is important because it will address all anticipated and manageable concerns of AEI s stakeholders , which include the people in Marietta , customers , employees , government agencies , stockholders , and the pressPotential CrisisAEI is at the break of crisis . This is because it is probable that it will be liable for the cleanup of PCBs , wish with government regulations , and compensation of any damages caused by its and Multi-Phase s environment! al oversight . The situations that contributed to the crisis are the followingFirst , AEI failed to substantiate the findings of Independent Laboratories that the air , pee and soil quality...If you want to get a full essay, monastical order it on our website: BestEssayCheap.com
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